capeMBX Blog
7 Questions Smart Leaders Ask Before Choosing a Salesforce Partner
Selecting a Salesforce implementation partner? Ask these 7 critical questions before you sign a contract. Our guide helps you vet partners on industry experience, process alignment, change management, and pricing transparency. Avoid costly mistakes and ensure your Salesforce investment drives real business outcomes and user adoption.
Beyond the License: 3 Strategic Decisions for Your Salesforce Implementation
A Salesforce license is just the start. Learn the three strategic decisions that determine whether your Salesforce implementation drives growth or drains resources. This guide helps stakeholders (C-Suite & Project Managers) maximise ROI and avoid common pitfalls for SMB, Mid-Market, and Enterprise companies.
"I Don't Want to Talk About AI" - The CRM Leader's Dilemma and Why Preparation Matters More Than Pressure
The CRM leadership landscape has evolved beyond simple "for" or "against" AI positions. Today's leaders fall into three distinct categories, each with unique challenges and opportunities.