Modernising insurance means moving beyond manual tasks and disconnected systems. It requires reimagining core processes to be faster, smarter, and more efficient. The Salesforce platform allows insurers to automate and streamline workflows across the entire policy lifecycle.

Most organisations sit on a goldmine of data, but fragmented systems and data silos are blocking their path to AI-driven success. Nearly 80% of companies store more than half their data across hybrid and multi-cloud environments, making it hard to manage and use for smarter decisions. Discover why building a solid data foundation is the first step to leading your industry’s AI transformation

The CRM leadership landscape has evolved beyond simple "for" or "against" AI positions. Today's leaders fall into three distinct categories, each with unique challenges and opportunities.

A robust and adaptable Case Management system is essential for a successful support operation. Service Cloud provides the tools to build a strong, flexible, and intelligent foundation for managing support cases.

Let's be honest. Starting another Salesforce consultancy wasn't the goal. The world has plenty of those.

We launched capeMBX because we saw a fundamental disconnect in how many businesses experience their Salesforce journey; a gap between the promise of a powerful CRM platform and the reality of their results. Read More….