capeMBX Blog
Elevating Credit Union Operations with Salesforce: A Consultant’s Guide
Credit Unions across Ireland are at a critical juncture. The pressure to modernise isn't just about keeping up; it's about survival and future growth. To meet these challenges, many are turning to Salesforce. But simply buying new software isn't the answer. The real question is how to tailor a powerful platform like Salesforce to your Credit Union's unique needs, ensuring it solves these core problems and delivers real, lasting value.
What Insurance Leaders Want to Know: How Salesforce Clouds Modernise Insurance
Modernising insurance means moving beyond manual tasks and disconnected systems. It requires reimagining core processes to be faster, smarter, and more efficient. The Salesforce platform allows insurers to automate and streamline workflows across the entire policy lifecycle.
Your AI Is Only as Smart as Your Data: The Case for Data Cloud
Most organisations sit on a goldmine of data, but fragmented systems and data silos are blocking their path to AI-driven success. Nearly 80% of companies store more than half their data across hybrid and multi-cloud environments, making it hard to manage and use for smarter decisions. Discover why building a solid data foundation is the first step to leading your industry’s AI transformation
"I Don't Want to Talk About AI" - The CRM Leader's Dilemma and Why Preparation Matters More Than Pressure
The CRM leadership landscape has evolved beyond simple "for" or "against" AI positions. Today's leaders fall into three distinct categories, each with unique challenges and opportunities.